Universität Wien
Achtung! Das Lehrangebot ist noch nicht vollständig und wird bis Semesterbeginn laufend ergänzt.

040029 KU Building Blocks of International Business 2: Research Methods in International Business (MA) (2022W)

4.00 ECTS (2.00 SWS), SPL 4 - Wirtschaftswissenschaften
Prüfungsimmanente Lehrveranstaltung
GEMISCHT
Moodle

An/Abmeldung

Hinweis: Ihr Anmeldezeitpunkt innerhalb der Frist hat keine Auswirkungen auf die Platzvergabe (kein "first come, first served").

Details

max. 50 Teilnehmer*innen
Sprache: Englisch

Lehrende

Termine (iCal) - nächster Termin ist mit N markiert

  • Dienstag 04.10. 09:45 - 11:15 Hörsaal 17 Oskar-Morgenstern-Platz 1 2.Stock
  • Dienstag 11.10. 09:45 - 11:15 Hörsaal 17 Oskar-Morgenstern-Platz 1 2.Stock
  • Dienstag 18.10. 09:45 - 11:15 Hörsaal 17 Oskar-Morgenstern-Platz 1 2.Stock
  • Dienstag 25.10. 09:45 - 11:15 Hörsaal 17 Oskar-Morgenstern-Platz 1 2.Stock
  • Dienstag 08.11. 09:45 - 11:15 Hörsaal 17 Oskar-Morgenstern-Platz 1 2.Stock
  • Dienstag 15.11. 09:45 - 11:15 Hörsaal 17 Oskar-Morgenstern-Platz 1 2.Stock
  • Dienstag 22.11. 09:45 - 11:15 Hörsaal 17 Oskar-Morgenstern-Platz 1 2.Stock
  • Dienstag 29.11. 09:45 - 11:15 Hörsaal 17 Oskar-Morgenstern-Platz 1 2.Stock
  • Dienstag 06.12. 09:45 - 13:00 Digital
  • Dienstag 13.12. 09:45 - 13:00 Digital

Information

Ziele, Inhalte und Methode der Lehrveranstaltung

Providing a fundamental understanding of international business research methods is the main objective of this course. The course flaw is structured in order to follow the steps of the market research process. In this respect, we will cover types of research design and techniques of data collection. Particularly, topics covered will include problem definition, research design (exploratory, descriptive and causal), data collection methods and sampling schemes. Emphasis will be given to both qualitative and quantitative aspects of research. An international business agenda will be present throughout the whole course, as issues faced by researchers when conducting international business research will be pointed out.

By the end of the course students will be able to:
• Understand what international business research is, how, why and when it is useful
• Acknowledge different research designs and data collection methods
• Design and conduct international business research projects
• Evaluate and interpret research designed by outside providers
• Recognize business research challenges in an international context

Art der Leistungskontrolle und erlaubte Hilfsmittel

- 45% Midterm
- 45% Group presentations
- 10% Class participation

Mindestanforderungen und Beurteilungsmaßstab

Group presentations will involve groups of students presenting empirical papers published in leading International Business journals in order to appreciate and discuss the various issues discussed in class during the course.
Participation in class considers the active participation of students who contribute to the formation of a constructive debate in the classroom.
Further details about assessment points will be provided in the introductory session (Tues. 04/10).

Prüfungsstoff

textbook & course slides

Literatur

Course Textbooks:
• Management and Business Research. M. Easterby-Smith, L. J. Jaspersen, R. Thorpe, D. Valizade, Sage Publishing, 7th edition, 2021

Zuordnung im Vorlesungsverzeichnis

Letzte Änderung: Do 11.05.2023 11:26