Universität Wien
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040029 KU Building Blocks of International Business 2: Research Methods in International Business (MA) (2022W)

4.00 ECTS (2.00 SWS), SPL 4 - Wirtschaftswissenschaften
Continuous assessment of course work
MIXED
Moodle

Registration/Deregistration

Note: The time of your registration within the registration period has no effect on the allocation of places (no first come, first served).

Details

max. 50 participants
Language: English

Lecturers

Classes (iCal) - next class is marked with N

  • Tuesday 04.10. 09:45 - 11:15 Hörsaal 17 Oskar-Morgenstern-Platz 1 2.Stock
  • Tuesday 11.10. 09:45 - 11:15 Hörsaal 17 Oskar-Morgenstern-Platz 1 2.Stock
  • Tuesday 18.10. 09:45 - 11:15 Hörsaal 17 Oskar-Morgenstern-Platz 1 2.Stock
  • Tuesday 25.10. 09:45 - 11:15 Hörsaal 17 Oskar-Morgenstern-Platz 1 2.Stock
  • Tuesday 08.11. 09:45 - 11:15 Hörsaal 17 Oskar-Morgenstern-Platz 1 2.Stock
  • Tuesday 15.11. 09:45 - 11:15 Hörsaal 17 Oskar-Morgenstern-Platz 1 2.Stock
  • Tuesday 22.11. 09:45 - 11:15 Hörsaal 17 Oskar-Morgenstern-Platz 1 2.Stock
  • Tuesday 29.11. 09:45 - 11:15 Hörsaal 17 Oskar-Morgenstern-Platz 1 2.Stock
  • Tuesday 06.12. 09:45 - 13:00 Digital
  • Tuesday 13.12. 09:45 - 13:00 Digital

Information

Aims, contents and method of the course

Providing a fundamental understanding of international business research methods is the main objective of this course. The course flaw is structured in order to follow the steps of the market research process. In this respect, we will cover types of research design and techniques of data collection. Particularly, topics covered will include problem definition, research design (exploratory, descriptive and causal), data collection methods and sampling schemes. Emphasis will be given to both qualitative and quantitative aspects of research. An international business agenda will be present throughout the whole course, as issues faced by researchers when conducting international business research will be pointed out.

By the end of the course students will be able to:
• Understand what international business research is, how, why and when it is useful
• Acknowledge different research designs and data collection methods
• Design and conduct international business research projects
• Evaluate and interpret research designed by outside providers
• Recognize business research challenges in an international context

Assessment and permitted materials

- 45% Midterm
- 45% Group presentations
- 10% Class participation

Minimum requirements and assessment criteria

Group presentations will involve groups of students presenting empirical papers published in leading International Business journals in order to appreciate and discuss the various issues discussed in class during the course.
Participation in class considers the active participation of students who contribute to the formation of a constructive debate in the classroom.
Further details about assessment points will be provided in the introductory session (Tues. 04/10).

Examination topics

textbook & course slides

Reading list

Course Textbooks:
• Management and Business Research. M. Easterby-Smith, L. J. Jaspersen, R. Thorpe, D. Valizade, Sage Publishing, 7th edition, 2021

Association in the course directory

Last modified: Th 11.05.2023 11:26